Blogging is hard. You are your own manager (unless you’re big time), HR department and employee of the month (most of the time). Add a whole other separate job onto that with a different manager and an employee of the month who is likely not you, and you’ve got yourself quite the shitstorm. I decided to worsen this shitstorm last year by giving myself the burden of daily blogging.
Disclaimer: I’m not discounting those at university, in part-time jobs, or full time bloggers. I did this with a full-time job, that’s my focus for the purposes of this post.
It’s a hit or a miss with daily blogging – it can either make you hate blogging and fall out of love with it completely, or draw you deeper into the wormhole that is being obsessed with your blog. I’ve experienced both over the course of my little blog. I can safely say that it is the most rewarding yet difficult thing I’ve ever attempted.
The thing that helped me the most through Blogtober was planning in advance. This will be your saviour, trust me. I planned out the entire month in August – what I wanted to post and when I wanted it to go live. It was just a rough plan and things changed, but having that to refer back to really helped throughout September, when I wrote and scheduled most of the posts. That way, it didn’t feel like more work than my regular schedule even though it was. I highly recommend Excell spreadsheets to keep track of what you’ve already photographed and written, or a page in your bullet journal. It makes it far easier to keep on top of posts!
In relation to my job, I wrote whenever I could. On my lunch breaks, if I had a spare 5 minutes, and in the evenings. This enabled me to focus entirely on photography at the weekends, which was my only opening to take outfit photos. It was hard work, but preparing most of my posts in September definitely helped. I felt a lot less rushed and I was able to use my bullet journal to plan what, specifically, I needed to write and photograph to complete my schedule.
A crucial piece of daily blogging is to always make sure you write content you love. Which almost goes without saying. I went through a few phases where I was writing content I thought people would want to read, and not what I necessarily enjoyed creating. It makes it feel like much more of a ‘chore’. The best feeling is being excited about a post that you’ve scheduled, and waiting until it goes live. And then it flops. Because the ones you love most always flop.
When I thought up an idea or brainstormed for a post that grew new arms and legs, I would be so excited to start writing and photographing. Loving your site and your content motivates you like nothin’ else.
In the midst of creating and cultivating your site, it can be easy to forget that you need time off. Blogging may be a full time job but even full time workers get days off. Even though it doesn’t feel like it when you blog AND have a full time job. It might seem like I spent every waking moment writing, photographing and in general planning for all of this but I did give myself days off.
Quite often I’d be too tired in the evenings to do anything other than lounge in my bed watching Netflix and I rarely did anything on Friday and Saturday nights, but I didn’t let myself feel guilty about it. ‘Cos that’s a sure fire way to make you hate blogging. You just have to remember to give yourself time off to relax and do something other than work or blogging – life gets tiring and it’s not a bad thing to let it affect you sometimes.
I’m very proud of myself for completing Blogtober (daily blogging through October) this year whilst still in the first few months of my new job, and I’m not shy of telling people either. Considering how badly Blogmas 2016 yet, I was more determined than ever to actually do it. Blogmas 2017 didn’t go as well, I missed a few days, but that’s okay.
There’s no sense in beating yourself up for not achieving it – if you tried your best, that’s a good enough reason to have a glass of wine and a night off.
Are you going to attempt any daily blogging this year?